Leading through Change.
Grounded in Science.
Leadership development and ICF‑accredited coaching education for people and organizations navigating complexity.
For coaches
ICF‑accredited certification: international online cohorts and in person ICF retreats in local language
For organizations
Leadership, change and coaching capability for your leaders and teams
AI Navigators
Koučing centar is a partner in AI Navigators, an Erasmus+ project supporting secondary school teachers in developing AI literacy and integrating artificial intelligence into their teaching practice.
Through training, mentoring, and practical application, we contribute our expertise in professional development, coaching, and educational change to help educators navigate the opportunities and challenges of AI.
What we recommend for organizations navigating change
We support organizations in building practical leadership and change capability for uncertain and fast-changing contexts, through workshops, coaching, simulations, and Coachia AI practice agents.
Situational Leadership
Adaptive leadership for different people, tasks, and levels of readiness.
Leading Change
Helping managers create clarity, reduce resistance, and guide teams through uncertainty.
Stakeholder Management
Building influence across functions, priorities, and competing agendas.
Executive & Team Coaching
One‑to‑one coaching for leaders and team coaching for leadership teams
Our approach
Scientific grounding
Led by a team of PhDs, psychologists and internationally renowned researchers
Constructivist core
We believe change is an active process of building new mental models.
AI innovation
Our human-led expertise is scaled with our proprietary Coachia AI Agent Suite.
Meet the experts
Jelena
Founder, CEO & Academic Director
Associate Professor of Organizational Change and author of "Partnering with AI in Coaching." Jelena bridges the gap between psychological science and the emerging needs of organizations.
Jugoslav
Digital Innovation & AI Strategy Lead
The architect behind our digital tools and the Coachia AI Agent Suite. Jugoslav ensures that our digital tools provide a safe and scalable environment for growth.
Marijana
Trainer, Coach, Mentor & Supervisor
Marijana works with C-level leaders and top teams, mentors PCC level candidates and makes sure Koučing centar stays on track with its original mission, as one of our early consultants.
Dunja
Trainer, Coach, Mentor & Supervisor
Dunja brings her expertise in psychology and psychotherapy to help you overcome the most stubborn behavioral patterns. You get clarity, structure and a safe hand for growth.
Radmila
Trainer, Coach, Mentor & Supervisor
Radmila brings a pragmatic and positive approach to change, making every problem become solvable. An expert in agile leadership, facilitation and team development. A passionate coach.
Milica
Trainer, Coach, Mentor & Supervisor
Milica is a psychologist and psychotherapist who will challenge you to rethink your beliefs and experiment with new behaviors. She may be strict, but also gentle. Dare partner with her.
Vesna
Trainer, Coach, Mentor & Supervisor
Vesna is a psychologist who will make sure you feel supported and taken care of. She will guide you step by step to experiment with new behaviors and views of self.
Let's talk about your context
Whether you are leading change, developing leaders, or building coaching capability, we start with understanding your context.